Buy With Confidence

The right home
is only part
of the decision.

Representation begins before the offer.

A strong purchase starts with understanding the objective, the numbers, the property and the risks before competition or emotion starts driving the decision.

Whether you are buying your first home, moving up, relocating, purchasing new construction or evaluating a more complex property, the goal is the same:

Make the next move with clarity.

Buyer Representation

Preparation creates
negotiating power.

The strongest offer is not always the highest offer.

A buyer who understands financing, timing, contingencies, property condition and the seller's priorities can often make better decisions than someone reacting after the opportunity appears.

Lance's approach begins by helping buyers understand the variables before they become urgent.

What We Define First

Before we search,
we define the move.

01

Objective

What are you actually trying to accomplish?

Primary residence · More space · Shorter commute · Investment · New construction · Land · Move-up purchase · Relocation

The property should support the objective — not replace it.

02

Financial Position

Purchase price is only one number.

Cash to close · Monthly payment · Reserves · Interest rate · Taxes · Insurance · HOA / condo fees · Future improvements · The cost of competing

03

Location

Location should be evaluated through the client's life.

Commute · Schools · Family · Access · Neighborhood · Future development · Transportation · Amenities · Long-term use

04

Property Type

Different properties create different questions.

Single-family · Townhome · Condo · New construction · Land · Multi-unit · Waterfront · Acreage

05

Timing

What happens if the right house appears tomorrow? What happens if it takes six months?

Preparation should work in both scenarios.

06

Risk Tolerance

Every buyer has a different comfort level.

Competition · Repairs · Waiving contingencies · Renovations · Older systems · Location · Financial exposure

The strategy should reflect the client.

The Search

Look past
the listing.

A listing tells you what the seller wants you to see.

Buyer representation requires asking what else matters.

  • Comparable sales
  • Days on market
  • Price history
  • Property condition
  • Taxes
  • HOA / condo information
  • Age of major systems
  • Permit history, where appropriate
  • Neighborhood context
  • Future development
  • Flood / environmental, where relevant
  • Resale considerations
  • Competing inventory

The question is not only: “Do I like it?”

The question is: “Does this property make sense?”

The Offer

Price is one term.
The offer is the strategy.

Competitive markets can make buyers feel as though the only way to win is to keep increasing the number.

Sometimes price matters most. Sometimes certainty, timing, financing strength, contingency structure or flexibility can matter too.

The strategy should be built around the specific property, market conditions and the buyer's risk tolerance.

  1. 01Price
  2. 02Financing
  3. 03Earnest Money
  4. 04Inspection
  5. 05Appraisal
  6. 06Settlement Timing
  7. 07Seller Needs
  8. 08Contingencies
  9. 09Escalation
  10. 10Certainty

A strong offer should be competitive
without becoming careless.

Due Diligence

Fall in love
with your eyes open.

Once a contract is accepted, the work changes. Now the focus becomes understanding the property itself.

Depending on the property and contract structure, diligence may include some of the following. Not every review applies to every transaction.

  • General home inspection
  • Structural concerns
  • Roof
  • HVAC
  • Electrical
  • Plumbing
  • Sewer scope
  • Radon
  • Mold
  • WDI / termite
  • Well
  • Septic
  • Environmental considerations
  • Condo / HOA documents
  • Title
  • Survey
  • Zoning / land-use considerations
  • Permits
  • New-construction inspections

The goal is not to find a perfect house.

The goal is to understand what you are buying.

New Construction

The builder has a team.
You should too.

A model home can make new construction feel simple. The transaction often is not.

Builder contracts, incentives, upgrades, financing, timelines, inspections and delivery conditions deserve independent representation.

Explore New Construction

Lance can help buyers evaluate

  • Builder incentives
  • Lender incentives
  • Upgrade decisions
  • Lot premiums
  • Contract terms
  • Construction timelines
  • Pre-drywall inspection
  • Final inspection
  • Walkthrough
  • Settlement preparation

Not every purchase is standard

Some properties
require a deeper read.

Different property types raise different questions.

Water access, acreage, zoning, auxiliary structures, condo documents, development potential and future use can all change what due diligence looks like.

View Featured Buyer Representation

Waterfront

Acreage

Land

Commercial

New Construction

Condos

Investment Property

Discipline

Winning the house
is not always winning.

There are moments when the best buyer strategy is to increase the offer. There are moments when it is to restructure the terms.

And there are moments when the right decision is to walk away.

Representation should help separate:

urgency from pressure

competition from overextension

emotion from risk

opportunity from compromise

The objective is not to win every house.

It is to make the right purchase.

The Buying Approach

Nine steps,
one clear process.

  1. 01

    Consult

    Understand the objective, timing and financial position.

  2. 02

    Prepare

    Financing, lender coordination, search criteria and decision framework.

  3. 03

    Search

    Identify and evaluate opportunities.

  4. 04

    Analyze

    Property, market, comparable sales and risks.

  5. 05

    Position

    Build an offer strategy around the opportunity.

  6. 06

    Negotiate

    Price, terms, contingencies and timing.

  7. 07

    Diligence

    Inspections, documents, title and property-specific review.

  8. 08

    Close

    Coordinate the details through settlement.

  9. 09

    After the Keys

    The relationship does not need to end at closing.

14+

Buyer-represented
closings

Currently documented in the portfolio. Off-market transactions may not appear.

Buyer-side markets

Maryland

Property types

Commercial · Residential

From conventional residential purchases to waterfront, land, condos and new construction.

Real Estate Licensed

Washington, DC · Maryland · Virginia

Questions

Buyer
questions, answered.

Your Next Move

Be ready
before the right
property appears.

The best time to build the strategy is before the decision becomes urgent.

Let's talk about what you're trying to accomplish, what the numbers look like and what the right purchase should do for you.

View Portfolio Contact Lance

Buyer Consultation

Start the conversation
before the search.

Lance Hawkins is affiliated with Trademark Realty.

Lance Hawkins

Strategic real estate guidance for buyers, sellers, investors, and families across Washington DC, Maryland, and Virginia.

contact@rewithlance.com202-379-6521

DC · Maryland · Virginia

Affiliated Brokerage

Trademark Realty

6401 Golden Triangle Dr Ste 130

Greenbelt, MD 20770

Service Areas

Washington, DC

Prince George's County, MD

Montgomery County, MD

Northern Virginia

Anne Arundel County, MD

Charles County, MD

Equal Housing Opportunity

Lance Hawkins is a real estate agent affiliated with Trademark Realty. Trademark Realty is a licensed real estate brokerage and abides by Equal Housing Opportunity laws. All material presented herein is intended for informational purposes only. Information is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdrawal without notice. No statement is made as to accuracy of any description. All measurements and square footages are approximate. This is not intended to solicit property already listed. Nothing herein shall be construed as legal, accounting, tax, lending, zoning, construction, appraisal, or other professional advice outside the realm of real estate brokerage.

© 2026 Lance Hawkins | Trademark Realty. All rights reserved.

Licensed in DC, Maryland & Virginia